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Agenda

Leveraging the Customer Voice as a Positive, Transformational Revenue Driver

September 8, 2022

9:55 am

- 10:00 am

Speakers:

Nasser Sahlool profile pic

Nasser Sahlool

Senior Vice President, Client Strategy

DAC

Fast Five Sponsor Highlight

Customer ratings and reviews have become the most important factor in a buying decision today, overtaking price, features, and free shipping. Planned, engaged and amplified correctly, customer reviews can drive loyalty, advocacy, and ultimately, transformational business outcomes. In this session, we will introduce a framework to do precisely that, illustrated with an example of the consumer electronics brand that has achieved this goal.

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