Agenda

September 8, 2022

7:30 AM - 8:30 AM EST
Registration
7:30 AM - 8:30 AM EST
Networking Breakfast
8:30 AM - 8:45 AM EST
Welcoming Remarks
8:45 AM - 9:25 AM EST

The Creation of Extraordinary Campaigns

Authentic connection between customer and brand is built with emotional motivators focusing on how brands can make life better. In this session retailers discuss the science behind campaigns that have built emotional connections and how they’ve leveraged the connection to ...

9:25 AM - 9:55 AM EST

The Era of the Connected Brand

See what's next in this new era of brand building that empowers marketers to add depth to their storytelling and build unforgettable brand experiences.

9:55 AM - 10:05 AM EST
Fast Five Sponsor Highlight
10:05 AM - 10:35 AM EST

Unleashed Potential of Web3 and 3D Technologies

More than buzzwords, metaverse, NFTs, and web3 technology are changing the way consumers will engage with brands, creating new shopping experiences. Companies who are committed to connecting with the next generation of consumers are activating brand engagement opportunities ...

10:35 AM - 11:05 AM EST
Networking Break
11:05 AM - 11:50 AM EST

Trends and Innovation in Flyer Marketing

Personalization in Ecommerce

11:50 AM - 1:00 PM EST
Networking Lunch
12:15 PM - 12:35 PM EST
Lunch and Learn
1:00 PM - 1:45 PM EST

Local and Loyal: Connecting with your Customers

1:45 PM - 2:15 PM EST
Networking Break
2:15 PM - 2:45 PM EST
Keys to Optimization with Google Canada
2:45 PM - 3:15 PM EST

Future of Flyer and Discovery

With major shifts in consumer habits and retailer bandwidth to produce flyers there have been major changes to the old standards. Caddle joins us to share exclusive Canadian research with insights on how Canadians are shopping and discovering dispelling the tension of print ...

3:15 PM - 3:40 PM EST

Demystifying the Holiday Calendar

Holidays provide retailers opportunities to connect with and relate to customers. In this session we look at how retailers can evaluate the holiday marketing calendar to strategize appropriate and effective communication. Holidays, religious or secular, are not all celebrate...

3:40 PM - 3:45 PM EST
Fast Five Sponsor Highlight
3:45 PM - 4:15 PM EST
Seamless and Elevated Retail Experiences
4:15 PM - 4:20 PM EST
Closing Remarks
4:20 PM - 5:30 PM EST
Cocktails and Networking